Volume 12, Issue 1 (January 2025), Pages: 69-77
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Original Research Paper
Understanding data privacy: How Bangkok workers perceive Thai personal data protection act regulations
Author(s):
Kattakamon Pislae-Ngam *, Sureerut Inmor
Affiliation(s):
Department of Information Systems, Faculty of Business Administration, Rajamangala University of Technology Thanyaburi, Pathum Thani, Thailand
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* Corresponding Author.
Corresponding author's ORCID profile: https://orcid.org/0000-0002-5641-3926
Digital Object Identifier (DOI)
https://doi.org/10.21833/ijaas.2025.01.006
Abstract
This study examined how demographic factors influence awareness of the Personal Data Protection Act (PDPA) among workers in Bangkok. Data were collected from 389 individuals using a structured questionnaire and analyzed using descriptive statistics (percentage, mean, standard deviation) and inferential statistics (one-way ANOVA and post-hoc analysis with the Least Significant Difference method). The findings show that overall awareness of the PDPA among Bangkok's working population is high. However, demographic factors such as gender, age, education, occupation, and organizational type do not significantly affect awareness. In contrast, work experience has a statistically significant influence on PDPA awareness at the 0.05 level, supporting the study's hypothesis. These results suggest that while traditional demographic factors are not key predictors of PDPA awareness, individuals with greater work experience tend to have a better understanding of the law. This study provides empirical evidence highlighting the limited role of demographic characteristics in shaping PDPA awareness and identifies work experience as a crucial factor. The findings can help organizations design targeted strategies, such as training programs, to improve PDPA awareness and compliance across different experience levels in the workforce.
© 2024 The Authors. Published by IASE.
This is an open access article under the CC BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/).
Keywords
PDPA awareness, Demographic factors, Work experience, Compliance strategies, Bangkok workforce
Article history
Received 29 August 2024, Received in revised form 12 December 2024, Accepted 21 December 2024
Funding
This research was funded by the Human Resource Development Fund. Personnel Development Project with Professional Experience Training in Workplaces 2023, Faculty of Business Administration, Rajamangala University of Technology, Thanyaburi.
Acknowledgment
No Acknowledgment.
Compliance with ethical standards
Ethical considerations
Participants provided informed consent, and their data were handled with confidentiality. The study adhered to ethical principles for research involving human subjects.
Conflict of interest: The author(s) declared no potential conflicts of interest with respect to the research, authorship, and/or publication of this article.
Citation:
Pislae-Ngam K and Inmor S (2025). Understanding data privacy: How Bangkok workers perceive Thai personal data protection act regulations. International Journal of Advanced and Applied Sciences, 12(1): 69-77
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