International Journal of

ADVANCED AND APPLIED SCIENCES

EISSN: 2313-3724, Print ISSN: 2313-626X

Frequency: 12

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 Volume 11, Issue 11 (November 2024), Pages: 180-186

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 Original Research Paper

Identity of traditional weaving: An exploration of consumer preferences and cultural significance

 Author(s): 

 Akapong Inkuer 1, Noppadon Sangwalpetch 1, Permsak Suwannatat 2, Chanoknart Mayusoh 1, *

 Affiliation(s):

 1Faculty of Fine and Applied Arts, Suan Sunandha Rajabhat University, Bangkok, Thailand
 2Faculty of Fine and Applied Arts, Chulalongkorn University, Bangkok, Thailand

 Full text

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 * Corresponding Author. 

  Corresponding author's ORCID profile: https://orcid.org/0000-0002-8063-549X

 Digital Object Identifier (DOI)

 https://doi.org/10.21833/ijaas.2024.11.019

 Abstract

This study aims to investigate the design of traditional Thai woven cloth patterns, focusing on the Sisaket Province area. A combined research approach, using both qualitative and quantitative methods, was applied. The data analysis involved calculating percentages, means, and standard deviations. Results showed that fabric design prototype 2 received the highest average satisfaction scores, particularly for pattern, color, novelty, appropriateness, and uniqueness. Fabric design prototype 3 also achieved high satisfaction scores in these areas, excelling in pattern, color, novelty, appropriateness, and distinctiveness.

 © 2024 The Authors. Published by IASE.

 This is an open access article under the CC BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/).

 Keywords

 Thai woven cloth, Design patterns, Sisaket Province, Satisfaction scores, Fabric prototypes

 Article history

 Received 9 July 2024, Received in revised form 15 October 2024, Accepted 6 November 2024

 Acknowledgment

This research study has been granted an endowment from the annual government statement of expenditure through Suan Sunandha Rajabhat University in the fiscal year of 2020 with approval from the Office of Thailand Science Research and Innovation (TSRI). The researcher would like to express her appreciation to the Phetchaburi craftsman instructors for providing valuable information and to the Institute of Research and Development, Sunandha Rajabhat University, for their kind support and cooperation until this study has been successfully reported.

 Compliance with ethical standards

 Ethical considerations

This study adhered to ethical standards, with informed consent obtained from participants and their confidentiality maintained throughout.

 Conflict of interest: The author(s) declared no potential conflicts of interest with respect to the research, authorship, and/or publication of this article.

 Citation:

 Inkuer A, Sangwalpetch N, Suwannatat P, and Mayusoh C (2024). Identity of traditional weaving: An exploration of consumer preferences and cultural significance. International Journal of Advanced and Applied Sciences, 11(11): 180-186

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 Figures

 Fig. 1 Fig. 2 Fig. 3 Fig. 4 Fig. 5 

 Tables

 Table 1 Table 2 Table 3 Table 4 Table 5 Table 6 Table 7 

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