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EISSN: 2313-3724, Print ISSN: 2313-626X

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 Volume 11, Issue 1 (January 2024), Pages: 1-9


 Original Research Paper

The effectiveness of a technical skills development program in motivating Saudi women to start small projects


 Eman Salah Ibrahim Rizk 1, *, Nancy Abdelmaboad Elsawy 2


 1Faculty of Education, University of Hail, Hail, Saudi Arabia
 2Department of Fine Art, Faculty of Arts, University of Hail, Hail, Saudi Arabia

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The purpose of this study is to examine how effective a program is in improving technical skills, particularly in graphic design, for Saudi women who are interested in starting small businesses. An observation card was utilized and given to a group of Saudi women involved in small ventures. The research found the average performance of women engaged in emerging small and medium-sized businesses in Saudi Arabia, both before and after using the observation card that focuses on technical and graphic design skills, aimed at encouraging Saudi women to initiate small businesses. Additionally, it highlighted a statistically significant relationship, with a significance level of (α ≤ 0.05), between the performance scores of these women on the observation card and their individual skill levels. The study suggests increasing support for small business sectors and recognizes graphic design companies as potential small businesses worthy of assistance.

 © 2023 The Authors. Published by IASE.

 This is an open access article under the CC BY-NC-ND license (


 Technical skills, Saudi women, Small projects

 Article history

 Received 31 March 2023, Received in revised form 15 November 2023, Accepted 13 December 2023


The research (RG-20090) has been funded by the Scientific Research Unit at the UOH, KSA. The funding source was involved in any aspect of the study design, delivery, or publication.


The authors acknowledge the support provided by the Scientific Research Unit at the University of Ha’il (UOH) in the Kingdom of Saudi Arabia (KSA).

 Compliance with ethical standards

 Conflict of interest: The author(s) declared no potential conflicts of interest with respect to the research, authorship, and/or publication of this article.


 Rizk ESI and Elsawy NA (2024). The effectiveness of a technical skills development program in motivating Saudi women to start small projects. International Journal of Advanced and Applied Sciences, 11(1): 1-9

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