Volume 4, Issue 12 (December 2017), Pages: 26-30
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Technical Note
Title: Needs analysis of national parks for applying big data solutions in tourism management
Author(s): Yulan Yuan 1, *, Chaang-Iuan Ho 2
Affiliation(s):
1Department of Tourism Management, Jinwen University of Science and Technology, Taipei, Taiwan
2Department of Leisure Services Management, Chaoyang University of Science and Technology, Taichung, Taiwan
https://doi.org/10.21833/ijaas.2017.012.006
Full Text - PDF XML
Abstract:
Big data presents many opportunities to assist tourism management. The technological implementation is determined by user perception of the features of technology in matching the practical needs of their organizations. Needs analysis is the initial step in the technology adoption process, which affects the following development of IT management strategies. The needs of applying big data to assist tourism management in the context of national park are still not fully recognized. The contribution of this paper is to identify the known and unknown needs of National Parks for applying big data in tourism management. The finding provides a basis for identifying future big data solutions.
© 2017 The Authors. Published by IASE.
This is an open access article under the CC BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/).
Keywords: Needs analysis, Big data, National parks, Tourism management
Article History: Received 12 February 2017, Received in revised form 1 October 2017, Accepted 2 October 2017
Digital Object Identifier:
https://doi.org/10.21833/ijaas.2017.012.006
Citation:
Yuan Y and Ho CI (2017). Needs analysis of national parks for applying big data solutions in tourism management. International Journal of Advanced and Applied Sciences, 4(12): 26-30
Permanent Link:
http://www.science-gate.com/IJAAS/V4I12/Yuan.html
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