Volume 7, Issue 10 (October 2020), Pages: 108-116
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Original Research Paper
Title: The impact of entrepreneurship education on attitude, subjective norm and self-efficacy among undergraduates
Author(s): Nazdar Balder 1, *, Harcharanjit Singh 1, Nur Naha Abu Mansor 1, Ayu Andirah Sakka 1, Morro Krubally 1, Haseebullah 2
Affiliation(s):
1Azman Hashim International Business School, Universiti Teknologi Malaysia, Kuala Lumpur, Malaysia
2Department of Marketing, College of Business Administration, King Saud University, Riyadh, Saudi Arabia
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* Corresponding Author.
Corresponding author's ORCID profile: https://orcid.org/0000-0003-3799-8831
Digital Object Identifier:
https://doi.org/10.21833/ijaas.2020.10.012
Abstract:
The Malaysian government recognized the importance of entrepreneurship's role in developing innovation and knowledge as new engines that could help the Malaysia economy to grow. Entrepreneurship education has become popular for developing economies and creating job opportunities in Malaysia. Entrepreneurship contributes significantly to economic growth; it increases job opportunities, nurtures innovation, and organization productivity. Most of the higher education institutions (HEI) in Malaysia are also engaged with the numerous entrepreneurship development programs and training for small business development. Entrepreneurship programs in HEI could also promote an entrepreneurial culture; for the student who is interested in entrepreneurial activities. This research aims to investigate the impact of entrepreneurship education, attitude, self-efficacy, subjective-norm on entrepreneurial intention among undergraduates in private universities in Kuala Lumpur. Likewise, this research has adopted Theory Planned behavior (TPB) as an underpinning theory for its research framework. Based on the distributed questionnaires, the research only received 226 responses. However, only 216 questionnaires were usable for further analysis. The research has used SPSS and Smart-Pls programs to analyze its data. The research found that there is a positive and significant relationship between entrepreneurship education and (attitude, subjective-norm self-efficacy). The research expands the current body of knowledge on TPB from the landscape of undergraduates’ students in private universities in Kuala Lumpur, Malaysia. The research ends with some avenues for future research.
© 2020 The Authors. Published by IASE.
This is an open access article under the CC BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/).
Keywords: Entrepreneurship education, Attitude, Subjective-norm, Self-efficacy
Article History: Received 11 March 2020, Received in revised form 2 June 2020, Accepted 12 June 2020
Acknowledgment:
No Acknowledgment.
Compliance with ethical standards
Conflict of interest: The authors declare that they have no conflict of interest.
Citation:
Balder N, Singh H, and Mansor NNA et al. (2020). The impact of entrepreneurship education on attitude, subjective norm and self-efficacy among undergraduates. International Journal of Advanced and Applied Sciences, 7(10): 108-116
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